You Never Know What’s Gonna Come Through That Door: Secrets of Pawn Stars

4,000 Visitors Stop By Each Day

While the Gold & Silver Pawn Shop wasn’t exactly struggling before Pawn Stars debuted, business wasn’t booming like it is today. A decade ago, Gold & Silver was lucky if they received 4,000 customers in a month. Boy, have times changed!

Today, Gold & Silver Pawn Shop receives on average 4,000 customers a day. If you do that math, that comes out to as many as 1,460,000 visitors each year. Rick Harrison has always said that television exposure is good for business!